CLIENT: KOHL’S

PROJECT: GIVE WITH ALL YOUR HEART

AGENCY: TENURE

Kohl’s tasked Tenure to come up with a unique concept to amplify their holiday campaign and TikTok challenge. Tenure, with our experience and creative, developed a 12’ custom holiday ornament that illuminated the streets of Manhattan. With 3D projection maping we illuminated the orb 360 degrees with custom moving creative reflected Kohl’s 2021 holiday designs and integrated 1000s of TikTok challenge submissions. Holiday treats, music and visuals effects accompanied the activation for all to celebrate in the center of New York City. #givewithallyourheart